Security is a major concern with websites nowadays. As the number of people accessing online features has increased, the number of cyber crimes has also increased to a great extent. So, before using a website or entering your valuable credentials in a site, it is important to know whether the website is secure with ‘https’ in the url.
What is ‘https’?
Hypertext Transfer Protocol Secure (HTTPS) is an extended version of the Hypertext Transfer Protocol (HTTP). It is used to make communication more secure over a computer network and is widely used on the Internet. The additional security is achieved by using an SSL (Secure Sockets Layer), which is a standard security protocol for establishing encrypted links between a web server and a browser in an online communication. Employing SSL technology ensures that all information transmitted between the web server and browser remains encrypted.
Online browsers like Google Chrome and Firefox have already started showing insecure warnings on sites that doesn’t have an SSL certificate. A site without ‘https’ is not considered safe for visitors, as the information transferred through them can be hacked by third parties. Therefore, using an SSL-encrypted connection that provides safety, accessibility and PCI (Payment Card Council) compliance is necessary.
Benefits of SSL Certificate
Here are a few reasons why SSL becomes important in a network communication.
1. Protects Data
The main purpose of SSL certificate is to protect data within a server-client communication. SSL encrypts every bit of information and allows no one else to decode the data other than the recipient browser or server. This helps protect sensitive data like IDs, passwords, credit card numbers etc from the attack of hackers.
2. SSL Affirms Your Identity
It provides authentication to a website and confirms your identity. Identity verification is a major aspect in web security. There have been numerous cases in which people have lost much money through fraudulent websites. SSL certificate can be of great help in such cases.
When someone installs an SSL certificate, he must follow a validation process set by a Certificate Authority (CA) and depending on the type of certificate, CA verifies your identity. After verification, your website gets trust indicators proving your integrity. Such verification prevents phishing and helps users from entering valuable data in some fraud websites with your identity and being cheated.
3. Improves Search Engine Ranking
SSL protection helps your website to achieve top ranking on Google search engine, because Google has modified its algorithm to give preference to ‘https’ enabled websites.
4. Compliance with PCI/DSS Requirements
Only those websites with SSL certificates are allowed to accept online payments as per the requirements set by the payment card industry (PCI).
5. Improves Client Trust
SSL certificates are vital in gaining the trust of customers. The ‘https’ sign on the url inform the users that the data they send will be secured. An OV or EV SSL also helps the customer see your organization’s details, which adds to your credibility and earn their trust.